Landex - Land Based Colleges Aspiring to Excellence
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Landex - Land Based Colleges Aspiring to Excellence

Landex - Land Based Colleges Aspiring to Excellence

Landex - Land Based Colleges Aspiring to Excellence

Landex - Land Based Colleges Aspiring to Excellence

Landex Events

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Marketing Director / Managers - Excellence in Social Media

Date: 21st June 2018
Cost: £165
Venue: Solihull College


Target Audience:
Marketing managers or those responsible for and wishing to develop knowledge and skills in digital marketing within the context of an institutions wider marketing strategy.


Event Details:
With the mass adoption of technology and social media platforms the reach and tailored marketing offered by institutions can often make a significant difference in recruitment and managing an institutions external image and appeal.

There will be college case studies provided by colleagues in Landex member institutions on:

• Producing and reusing collateral materials for both digital curriculum resources and marketing materials

• Managing public media; safeguarding against risks, developing action plans to manage scenarios.

• Making the most of what you have got - What will your money get you? What can be done with impact, both at low cost and at the high end?

• Analytics, what is useful (Google Analytics + AdWords, Facebook Ads for business, Twitter analytics) - Whose data products are really producing results for colleges.

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